The most effective work begins at the intersection of what's true and meaningful about your brand to your audience.

Find your voice and use it.  And remember that being heard is not about volume but value.

No one in this business succeeds on their own.  If you say "I" more than "we," you are failing.

Working in this industry is a privilege.  The minute it stops feeling like one, it's time to move on.

Being a great human and great at what you do is not only possible, it's the imperative.  Accept no less from yourself or those around you.